Solution-Centered Design SM

   
   
  • OVERVIEW
  • WORK
  • PROCESS
  • SERVICES
  • EXPERTISE
 

CerebralPro, Inc. provides strategy, creative, business development, change management and information design for mission critical enterprise software applications and digital media production.

CerebralPro partners with clients for mutual success. We believe in data that is measurable, in quantifying results, in ROI and increased revenue.

Creativity is the cornerstone of each service offered, but more importantly, being original in strategic thought and execution provides clients solutions that are specific and unique.

With multiple successful projects for Yahoo, CerebralPro was chosen to redesign My Yahoo which increased conversions by 783% in the first 14 days after launch.

  My Yahoo Conversion 783%  
 

We don't win awards, but our clients do

Innovation and inventing new ways of perception is what we do best. Our role for our clients is to take an abstract thought and turn this into a tangible product that is easily understood and valuable.

Since 1995, CerebralPro has collaborated, designed and launched hundreds of desktop, internet and mobile applications based on the concept of reusable modular components that allow seamless scalability. We understand domain expertise, calls to API's and application performance.

We have been a part of many amazing advertising campaigns that have included HP's award wining "The Computer is Personal Again". Earning ADWEEK Campaign of the Year in 2006, MIXX Best of Show in 2007 and Gold Effie Award Winner in 2008.

  The Computer is Personal Again  
 

CerebralPro Process

Methodical iterations are key to the success of any project. A cookie cutter approach of one size fits all never serves the needs of our clients or their audience. Typical design and video process consists of:
  • Application/Site/Content Audit
  • Flows and Navigation Maps
  • User Scenarios/Actor Scripts
  • Persona's (Fictitious users to act out the scenarios)
  • Wireframes (screen blueprints or story boards)
  • Prototypes
  • Written specifications (MRD/PRD/DRD)
  • Visual Design
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CerebralPro Services

Creative
Information Architecture, UI Design, Visual Design and Rich Media.

Development
Wireframes to functioning HTML prototype modules ready for application development, complete with documentation. .

Rich Media Components
Flash and HD Video to further extend brand and capabilities.

Strategic
Product Development, Content Development, Marketing, Research Analysis, Testing and Social Media Optimization.

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CerebralPro Expertise

Solution-Centered Design is more than a tag line, it's the way we think and respond to needs and objectives of our clients. Our value is to bring solid designs that meet and surpass marketing objectives. We raise expectations of what is possible.

CerebralPro excels with solutions for:

  • Entertainment
  • Health Sciences
  • Software as a Service - SaaS
  • Technology
  • Biotechnology
  • Consumer Products
  • Financial Services
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    Clients